Professional Summary

A versatile and self-motivated professional with nearly 20 years of experience in entrepreneurship, digital content creation, and technical support. Successfully built and monetized a digital media brand from the ground up, handling all aspects from web development to video production. Now leveraging a strong, self-taught foundation in Python and a passion for AI to provide high-quality data annotation, AI training, and entry-level programming services. A quick learner with a proven ability to master new technologies and deliver results independently.

Professional Experience

Co-Founder, Digital Creator & AI Specialist

2015 - Present

Nico & Veronika Haberzettl GbR (salala.de)

  • Co-founded and scaled a niche food blog into a full-time, profitable business.
  • Independently learned Python to automate tasks and integrate AI APIs (OpenAI, Google, Anthropic).
  • Utilize local AI models, including Whisper for transcription and Stable Diffusion for custom images.
  • Manage the entire content lifecycle: SEO, writing, photography, and video editing (DaVinci Resolve).

Inside Sales Representative

2016 - 2018

MR Datentechnik Vertriebs- und Service GmbH

  • Served as the primary point of contact for major German corporate clients and their European subsidiaries.
  • Managed customer relationships, prepared quotes, and processed orders in a fast-paced IT service environment.

Entrepreneur / Technical Support

2005 - 2015

PC-SPEZIALIST & other ventures

  • Co-managed a computer repair and sales business, handling office administration, sales, and technical service.
  • Developed hands-on technical skills in PC and smartphone repair.
  • Launched and managed a successful eBay consignment business.
  • Designed and delivered introductory computer courses for seniors.